~paired with

The "~paired with" meme originated from a statement made by Korean chef Choi Kang-rok on the cooking show aired on Olive Channel. During the cooking process, he used the phrase, "But now, paired with basil," which was humorously adapted online and began to be applied in various contexts. The phrase expanded beyond cooking to emphasize or enhance a subject, such as "a life paired with cats."

This meme is widely used in video platform content titles or comments, such as on YouTube, and is frequently mentioned within specific fandoms or communities. Its widespread use has made it familiar to many, contributing to its popularity. Moreover, the meme's adaptability to various situations has helped it maintain steady popularity.

In short, the meme involves taking a main theme and complementing or emphasizing it with an additional element. For example, "a holiday paired with an ordinary day." This style of expression allows for both humor and emotional communication.